William Hill Sports Review

About William Hill

Even those who are only loosely familiar with the world of sports betting are usually aware of William Hill - it is, after all, one of the best-known names in gambling. Based in London, England, William Hill was established way back in 1934, but until recently, regulations in the US dictated that the only state where its services could be accessed was Nevada.

However, the Supreme Court of the United States has now repealed the act that prohibited other states from legalizing sports betting, which means individual states now have the power to regulate the subject for themselves. Indeed, with both Delaware and New Jersey having already legalized sports betting, you can now make use of William Hill's US services from these areas, and we're sure the list of such states will only continue to expand in the future.


As a user of William Hill's services in the US, you can enjoy an assortment of promotions, which may include:

  • An initial deposit match bonus when you sign up for a mobile account

  • Contests related to college and pro football

  • Opportunities to earn cash back

  • Jackpots

Sports Betting Types and Markets

As you might expect from such an internationally renowned sports betting company, William Hill enables you to take a punt on all of the most popular sports, as well as a few less obvious disciplines. The list includes:

  • Horse racing

  • Football

  • Basketball

  • Baseball

  • Soccer

  • Auto racing

  • Boxing/MMA

  • Hockey

Horse racing is especially strongly represented at William Hill, so if you wish to gamble on the latest events at leading thoroughbred tracks across North America - such as Gulfstream Park, Monmouth Park, Woodbine, Saratoga, and many more - you can have confidence in this being the right bookmaker for you. Quarter horse tracks, harness tracks, and greyhound tracks are on offer, too.

Betting Coverage

One of the most compelling reasons to bet with William Hill is undoubtedly its mobile app that can be downloaded by Nevada-based gamblers possessing an iOS or Android smartphone or tablet, on AT&T, Sprint, T-Mobile, Verizon, and Boost Mobile networks.

In-play betting - which enables you to continually adjust sides, totals, and money lines for the duration of a sporting fixture - is another key specialty of William Hill. You can enjoy in-play wagering not only through the aforementioned mobile app but also at any of the bookmaker's Nevada locations.

Software & Graphics

The main William Hill desktop site is an informative one that is also simple to navigate and strikes the right balance between aesthetic flair and being easy on the eye... with much the same able to be said of the mobile app.

In fact, the app probably offers even more 'no-nonsense' functionality than the desktop site, serving up slick, intuitive menus and a pleasantly soft color scheme comprising dark blue and white.

Loyalty or VIP Program

The William Hill Rewards Club enables you to earn points from your wagers. Those points can then be redeemed for either sports play or other comps.

As a member of the program, a $1 straight bet will earn you one point, while a $1 parlay/teaser will give you two points and a $1 parlay card, five points. Once you reach 1,000 points, you are entitled to $1 in free bets. It's free to join the club, but you must be 21 years of age or older.

Deposit and Withdrawal Methods

Accepted payment options at William Hill locations, or through the app, include:

  • The William Hill Priority Prepaid Card, which enables gamblers to fund their William Hill Mobile Sports account straight from their smartphone or tablet

  • Cash deposits are also an option for visitors to the bookmaker's Sports Betting Kiosk units

Customer Support

There's plenty of information on the William Hill US site itself that will enable you to quickly get to grips with such aspects as how to fund your account and the process for placing a bet. But the company does also have a very active presence on the most obvious social media platforms such as Facebook, Twitter, Instagram, and YouTube, which should give you a means of getting in touch with the support team directly, should you wish to do so.

The main website also has a Contact Us page with an online contact form and phone number for any account questions or technical support queries, and of course, you also have the option of getting in touch with your nearest brick-and-mortar William Hill location. Again, you'll find listings for these on the main website.

Bottom Line

You may not even necessarily associate William Hill with our own shores - it instead being a foreign-vacation novelty whenever you visit the UK - but it offers a more comprehensive and generously-featured sports betting experience than you may have dared to imagine. Many different sports are represented here, the promotions and rewards show a bit of imagination, and the customer support offering seems strong, too. Become a member of William Hill US as soon as it becomes available in your own state, and you may well start to realize precisely why this sportsbook has long been held in such affection by Britons down the generations - as well as, increasingly, more than a few Americans.

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